Synbiotic+ Campaign
Design, art direction and campaign concept for Ritual’s first targeted health product: for guts that gurgle and people who google.
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Emily Wicks
Brand identity and website design for fine artist & ceramicist Emily Wicks. The organic typeface her brand identity centers around draws from water and fire elements, referencing the ceramics process and connections to the earth and the body in Emily’s work.
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For the Real Body Builders
Art direction for Ritual’s Prenatal — made for the real bodybuilders. With 3 different personas in 3 different stages of their TTC journey, we created a jam-packed 30 (and 60) seconds featuring the world's most powerful athletes — those trying to conceive.
Directed by Jackie Bao.
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ART DIRECTION
CAMPAIGN STRATEGY
